Public Affairs is the primary communications organization for Washington University in St. Louis. We share the story of WashU, our people and their ideas, distinguishing the university as a premier research and educational institution. We support our campus community to ensure that we–collectively–fulfill WashU’s mission and continue to grow.
Simply put, we manage and champion the university’s brand. We create the university’s most visible branding and marketing materials. And we partner with colleagues across the university to help them tell their stories.
Learn more about our areas of expertise below.
Strategy & Planning
Thoughtful, data-driven strategy drives every project that comes through our office. With our deep understanding of the WashU brand, institutional knowledge and market research, we can help you strategize an effective and efficient plan to meet your goals and tackle your toughest challenges.
News & Media Relations
WashU is a remarkable place, and we want the world to know it. Our writers capture your stories on the page and share them with the world through our publications. We can also help connect you to the media.
Design & Creative Services
A great design helps tell your story. Our design work is strategic, striking, and compelling. We will help you stand out from the crowd and leave your audience with a lasting impression.
Photography & Video
We see the big picture. Whether through still photography, animation, or video, we can bring your story to life and make it spring right off the page to reach your audience.
The world is now online, so let us help you reach your audience there. We can help you craft your message through websites and email.
Putting the WashU brand onto products requires thought and guidance. From finding suppliers and retailers to ensuring our promotional products are made with fair labor practices, we are here to help.
Everyone’s on social, but it can be hard to stand out from the crowd. Our teams runs the official WashU social media accounts on Facebook, Twitter, Instagram, Snapchat, and TikTok. We can help you really connect with your audience on social media.
The Record is the official newsletter of Washington University in St. Louis—keeping the university community informed about everything from cutting-edge research to faculty, staff and student achievements to myriad campus events and performances.
Life-altering faculty research, student accomplishment, alumni innovations — Washington magazine covers it all. Through features, profiles and news, the magazine shares the university’s impact on the region, nation and world.